This was also a number of years ago when the SERP’s were slightly easier to rank in. Great terms such as “ custom football kits” were amongst the most lucrative. It actually turned out to be a great investment as the business gained top spot for keyword after keyword from about month 12 onwards. The first thing he questioned was the level of investment required to gain the results of page one of Google. However, his sportswear company was his first foray into using an SEO agency to gain better visibility and rankings within the SERP (Search Engine Results Page).
SEO is very much an investment in the future prosperity of your businessDoes Tao have experience in using another SEO agency?īack in the day, when our MD Matt Tomkin had his first business, online marketing wasn’t such a must as it is today. It can also take a lot of investment and a good length of time to gain the results you will want to see. Here the level of competition is very high, then factor in the fact it's a regulated service and you need real specialists to work on a winning campaign. There's a number of things you will need to overcome and have specialists to help. If on the other hand you are working in a very competitive environment, say Financial Services. If your site is in a relatively non competitive niche, already has a good base of links pointing to the site and the search volumes are good you could see great returns from a relatively entry level SEO retainer.
The cost of organic search depends on a number of factors, competition level in your industry, level of searches completed in your industry, your sites existing situation etc.
This is a really tough question, and we’ll revert to a favourite SEO saying “it depends”!
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